Branding

Nurture Veterinary Clinic

The project began with the creation of a dynamic brand identity for a veterinary consulting business, blending vibrant purples and greens with a clean, professional font. The design centered around integrating paw prints with lavender, crafting a distinctive and memorable logo. Looking ahead, the client will require business cards and a fully branded website to maintain visual consistency across all platforms.

I initiated the process with a series of hand-drawn sketches, allowing the client to refine her preferences. While the original concept leaned towards naturalistic hues, the client ultimately gravitated towards a more eye-catching neon palette. After exploring various design directions, I provided a curated selection of font pairings and logomark options, enabling her to confidently choose the final, standout design.